The marketing industry across Canada and the U.S. is a demanding one that must constantly evolve with the ever-changing tastes of consumers. For years, firms in this industry have been coming to terms with a world increasingly obsessed with digital technology. As consumers become choosier and social media more sophisticated, marketing companies are investing in new ways to achieve brand recognition. At GAO RFID, we are experts in managing the logistics of an ever-changing landscape. Our innovative brand of technology has been helping marketing firms streamline their operations—ultimately resulting in better corporate performance.
Using GAO RFID Systems in the Marketing Industry
A customized approach to RFID implementation is our top priority. At GAO, we listen to our clients and provide unique solutions for their very unique needs. Read on to see how we’ve addressed some of the biggest challenges facing marketing firms today. Our answers may get you thinking about how GAO RFID can improve your business operations.
Question: Our marketing offices hold a lot of valuables, including design tools and high-end digital equipment. Can GAO RFID help us prevent theft and vandalism of these items?
Absolutely. GAO’s RFID Asset Tracking System is the superior choice when it comes to protecting your company’s most precious items. Keeping tabs on IT equipment, special tools and even sensitive storyboards is possible with this RFID solution. Here’s what our Asset Tracking technology can do for you:
- Monitor your valuables in real-time by assigning RFID Tags embedded with each item’s information
- Track where these valuables are using our web-based software, even from remote locations
- Send notifications to managers when assets are tracked to suspicious areas or mysteriously disappear
GAO’s RFID Asset Tracking system has the ability to increase your overall operational efficiency. Take the guesswork out of monitoring your valuables, and allow your team to concentrate on the more important things.
Question: We’d like to begin issuing badges to all of our workers that gives them access to our office, and lets us know when they arrive and depart. Does GAO offer something that can do this?
Yes. GAO RFID’s RFID Access Control System is the perfect framework to provide facility access to your employees. Our sophisticated Tag and Reader configurations will ensure that authorized users get in and trespassers stay out. Each of your employees can be assigned RFID Badges that are unique to them. Every time they enter and exit the premises they can use this Badge. The system logs each event and stores it in the database for you to review at any time. In addition, you can use this system to restrict access to sensitive areas — and improve visibility in remote areas of your facility.
Question: Can we use RFID technology to manage our office supplies and other inventory?
Yes. You’d be surprised at the number of ways RFID technology can improve your business. Use our GAO RFID Asset Tracking System to monitor your inventory and alert managers when supplies are running low. Blank storyboards, design tools and packaging samples are just some of the materials found in marketing offices. Every physical asset can be tagged with an RFID Tag. This Tag can be read by RFID Readers installed across your office, providing you with real-time information of the asset’s status and location. Our accompanying web-based software can keep track of supplies and even trigger new orders—without the need for human interference.
Integrating our RFID Systems into your Existing Management Software
GAO RFID’s Systems can be deployed as a standalone solution or can be integrated with other software solutions, according to your needs.
At the core of our solution is GAO RFID’s AUTO-ID Engine which incorporates middleware and essential RFID functions that perform RFID data collection and information processing. Our AUTO-ID Engine seamlessly integrates with a wide variety of management systems so that you can access the data it collects directly via the system or systems you currently have in place.
Our team of seasoned professionals will smoothly integrate the appropriate GAO RFID Solution with your IT architecture. The result is an RFID solution that is seamlessly unified with your management system.
Contact us for more information on how our RFID Systems can be configured for your organization.